Branding & Graphic Designer Needed for a Subtropical Produce Farm (San Diego)

The Project Scope (Flat-Rate Gig):

We require a complete branding package to be delivered within an agreed-upon timeline. The deliverables must include:

1. 1. Minimalist Logo Design (Wordmark Focus): Create a clean, unique, and memorable logo for SGG Farms. We strongly prefer a text-only, wordmark design (similar to the Google or FedEx logos) without overt graphics or illustrations. It must be suitable for both digital and print.

2. 2. Comprehensive Branding Kit & Guidelines: Define the farm's entire visual identity, including:
   • Color Palette: Primary and secondary colors (CMYK/RGB/HEX values).
   • Typography: Defined primary and secondary font choices for website and print.
   • Brand Guidelines: Clear instructions on logo usage, spacing, and application across all digital and print touchpoints, ensuring mobile responsiveness.
3. 3. Key Visual Assets for Digital Use:
   • Defined Image Style/Aesthetic to guide all farm photography (e.g., natural, vibrant, close-up, etc.).
   • Brand Icons/Micro-Illustrations for website navigation and features.
   • Social Media Watermarks/Overlays and small Brand Elements for post decoration.
4. 4. Digital Templates: Create ready-to-use branded templates for internal and external communications:
   • Google Docs Template Theme.
   • Google Slides Presentation Template Theme.
   • Google Slides Template for 4x6 index card promotional/factsheets (examples shown in the attached images).

• Proven experience creating clean, minimalistic, and modern branding, specifically wordmarks.
• Strong portfolio demonstrating expertise in logo design and brand kit creation.
• Understands the aesthetic needed for a premium, sustainable food product.
• Excellent communication and ability to translate SGG Farms' story into compelling visual elements.

Please send us a brief introduction explaining your design philosophy and interest in working with a farm-based business, along with:

1. 1. Your flat project rate for the entire set of deliverables listed above.
2. 2. A link to your design portfolio, specifically highlighting relevant branding and wordmark projects.
3. 3. A quick note on two words you would use to describe the visual feel of the SGG Farms brand.
4. 4. Your direct contact name, email, phone number, and city/location.
5. 5. Your delivery time estimate, and revision request terms.

Keywords: Branding, Graphic Design, Logo Design, Wordmark, Freelance, Remote, Brand Identity, Minimalism, Website Assets, Sustainable, Farm.