This is a high profile, senior level marketing role for a web-based software company. Candidates MUST have significant marketing experience for a company with a reputable online presence.
Position reports to the VP of Marketing.
Responsibilities:
Manage all marketing and communications activities including:
Managing analyst relations
Manage press relations (through agency)
Manage website and web presence (links to partner sites, logos, etc) and ensure adherence to SEO best practices
Manage lead generation activities using a variety of methods (events, webinars, email, tradeshows, etc.)
Manage lists for prospecting
Compile and communicate competitive and industry activities
Create, manage and distribute customer facing communications (newsletter, blogs, surveys, etc.)
Research, develop and edit industry articles for submission to publications
Manage customer reference program
Minimum Qualifications:
The successful candidate will have the following proven experience and characteristics:
Success building strong brand in online space
Knowledge of Salesforce.com application
8+ years experience with marketing communications
Experience with event planning
BA/BS Degree – Marketing, Communications preferred
Excellent writing and communications skills
Knowledge of search marketing automation space a plus
Ability to multi-task
- Location: Mira Mesa
- Compensation: DOE
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- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.